Saturday, 16 October 2010 15:38

Minister Endorses Irish Cloud Software Firm's Innovation Recognition

October 15th, 2010
Irish cloud technology firm have been recognised for their innovation by receiving a nomination for...

Irish cloud technology firm have been recognised for their innovation by receiving a nomination for the business innovation award from Wicklow and District Chamber of Commerce. The firm is based in the Wicklow Enterprise Park in the town and has grown rapidly in its first 18 months of operation, culminating this year with the opening of a satellite office in Leicester UK and the creation of 20 jobs at its Wicklow HQ. The Irish firm competes directly with large US and European Cloud software multinationals.

Speaking about the nomination, sales director and co-founder Charlie Melia says “We are delighted to be nominated as this recognises the hard work and creative thinking behind our successful brand. We continue to be innovative not just in our product offering but also in our pricing, marketing and sales effort”

Fellow co-founder Tadhg Henderson added “We compete directly against large foreign multinationals with very deep pockets, so Innovation and creativity are the keys to successfully showing the world that we have a better product while keeping our costs to a minimum.”

Minister for Communications, Energy and Natural Resources Eamon Ryan congratulated the company on their nomination and said, “I’m delighted to see a new Irish company succeeding in such a competitive market. The expansion of into the UK and the US, creating 20 jobs in Wicklow in the process, is proof that Irish companies can thrive in this digital, green sector. Ireland has a real strength in cloud computing and it’s an area in which we must focus investment to create the jobs of the future. I wish Charlie and Tadhg well in their future work and look forward to seeing them expand their business even further.” showed their innovation at work by also announcing their new GOLD MINE outsourced email and SMS marketing product which will allow Irish SME’s to produce response and results based email and SMS marketing.

This innovation will solidify the firm's previous announcement of 20 new jobs in sales, customer service and development at their Wicklow headquarters.

Melia concluded by saying that “There is nothing but bad news around and we have to dig deep to lift ourselves out of this mire. We cannot rely on foreign multinationals or the EU to bail us out of our current economic mess. We must be creative and direct our own country's destiny. There are a lot of great indigenous companies and they are the key to our future success. Twenty jobs created by an Irish company has a much greater economic impact than a hundred jobs by a foreign multinational. We’re here for the long haul.” provides a cloud application plus services for sales and marketing automation, customer service and sales pipeline analysis to small and medium businesses in the Irish and UK market.  The solution effectively allows customers to gain more sales from existing resources.   A key component is the access to all information by field sales personnel from anywhere with Internet connectivity, meaning true mobility is now a reality.

The firm has had the full support and backing of the Wicklow County Enterprise Board and Enterprise Ireland.

Project management is the bottom line when it come to effective marketing and sales conversions. It is now possible for the sales director to have access to sales dashboard software, allowing for maximum revenue through up to date sales and marketing tools. This campaign toolkit is centralised and expansive, facilitating a business strategy and allowing salesman reporting at the touch of a button. Enterprise cloud computing is quickly becoming an essential aspect of management systems and software. The profitsflow automated sales system can draw from your existing customer database and enhance your customer relationships. A modern sales and marketing strategy must involve contact management in order to reduce costs and increase sales. offers a sales opportunities database, leading to an increase in interactions with customers. An automated sales and marketing system, which facilitates a lasting customer relationship could be the centrepiece of your sales teams software. Customer relationship management and sales pipeline management will reduce costs and increase sales activity. The profitsflow approach to marketing software and sales management leads to better profits. To centralise your databases and have access to customers information in one easy to use management application will lead to less idle communication between your sales force, your existing customers and your potential leads.'s automated sales system will gather sales data, collate sales information and help monitor reps. With structured sales analysis at your finger tips, this integrated database system can draw from existing customer database, contact database, accounts software and more, help drive effective marketing campaigns. Both sales analysis and online customer service become a breeze, enterprise cloud computing in action. Integrated online call log system and online quote system prove inexpendable in maximising revenue. The profitsflow sales force automation software will increase sales activity greatly assisting effective marketing though centralised project management as a sales and marketing campaign system. Your sales strategy, marketing strategy and business strategy all become easier to manage with sales and marketing tools combined, your sales teams' software an aspect of your enterprise resource planning, all in one package. Reduce costs of marketing with effective management systems and software, improve sales conversions and maximise revenue.